• Down is the lightest, most effective insulator known to man. Down clusters are made up of light, fluffy filaments that expand and intertwine to form air pockets. Down is a natural product that regulates warmth and allows you to maintain your natural body temperature. Down keeps you warm in the winter and cool in the summer for year round comfort.
  
  True Baffle Box Construction
  
• This type of construction has thin fabric wall channels that connect the comforter top and bottom. This allows for the down to be held in place allowing for maximum loft, less shifting and the elimination of cold spots for greater warmth. True baffle box construction is the only way to ensure that the down will not shift.
  
  Fill Power
  
• Fill Power refers to how down clusters are measured. Large clusters loft higher and provide better insulation and breath-ability. Higher Fill Power offers greater loft and insulation, providing maximum warmth without excess weight.
  
  Thread Count
  
• Comforter shells must be woven of a down proof 100% cotton fabric of at least 220-thread count. Our Extra Warmth down comforters are 400-thread count. The world’s finest cotton is always used in the process.
  
  Hypo-Allergenic
  
• The down is washed to remove naturally occurring dirt and dust normally found in down products. Our Super Clean down is hypoallergenic to assure the highest purity levels.
  

What To Consider When Shopping For Down Comforters

The finest quality Down Comforters will have a fill power of at least 600. They will be baffle wall construction, with a high thread count, 100% cotton cover. They will provide lightweight, year round warmth and come with an extended warranty.

Fill Power

The measurement of the quality of the down. The higher the fill power, the fluffier the comforter. The benefit is that less down is needed to fill the comforter, resulting in lightweight year round warmth. Look for down comforters with a fill power of at least 550. More luxurious quality down comforters will have a fill power of at least 600.

Construction

Baffle Wall Construction- The finest quality Down Comforters will be of baffle wall construction. Baffling or baffle wall refers to sewn in cloth walls which help keep the down from shifting and prevent cold spots.

Hypo Allergenic- Down that has gone through a series of steps to remove all the impurities, dirt and dander, will be noted as hypoallergenic or allergy free. Most people are not allergenic to down, but rather, to the impurities within the down. Not all Down Comforters are hypoallergenic.

Thread Count- The number of threads per square inch of fabric. The finest quality Down Comforters will have a 100% cotton cover with a thread count of at least 200. The higher the thread count, the more durable and softer the cover. The higher thread count covers protect down from impurities as well as keep the down inside the comforter.

100% Cotton Covers- A cotton cover will be breathable, lending to the insulation and fluffiness of the comforter.

Superior Quality

CARE  AND  USE

Cuddle up under the gentle loft of your Alexander Jordan Down Comforter.
Great for any season, your Alexandra Jordan Down Comforter will keep you warm in winter and cool in the summer.

Gently shake your new Comforter to air it out and refluff the Down.
Use a Duvet Cover to keep your Comforter cleaner, longer.
Machine-wash and dry on gentle settings, or professionally dry clean for best results.
Store your Down Comforter in a breathable bag, avoiding plastic which will trap moisture & mildew.

The need to redistribute the fill in your Down Comforter is a natural occurrence not a defect.

Simply redistribute the Down by shaking it toward the area where you want it, or by laying the comforter on a flat surface and pushing the Down to that area.